Brand & Certification Usage Policy
This Brand & Certification Usage Policy ("Policy") governs the use of the OAZE name, logo, certification marks, badges and related certification references. It applies to certified locations, partners, media, third parties and any other entity referring to OAZE.
This Policy forms an integral part of the OAZE Terms & Conditions. Use of OAZE branding or certification implies acceptance of this Policy.
Purpose of the Policy
OAZE certification is a protected trust, credibility and authority signal.
This Policy exists to:
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Protect the integrity and exclusivity of OAZE certification
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Prevent misuse, misrepresentation or dilution of the OAZE brand
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Ensure clear, truthful and consistent public communication
Misuse of OAZE certification undermines its value and will not be tolerated.
What OAZE Certification Represents
OAZE certification indicates that a location has been assessed and recognised for its intentional efforts to support offline-friendly environments.
Certification:
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Reflects a specific assessment moment
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Recognises intent, design choices and facilitation
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Does not guarantee guest experience or outcomes
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Does not imply total device-free environments
OAZE certification should never be presented as a quality ranking, guarantee or behavioural enforcement mechanism.
Protected Brand Assets
The following assets are protected and may only be used with explicit authorisation:
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The OAZE name
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OAZE logo and visual identity
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Certification marks and badges
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Certification language and claims
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Presence Index terminology
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Any derived or implied certification references (e.g. “OAZE-approved”, “OAZE-certified experience”)
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Authorised Use (Certified Locations Only)
Only officially certified locations may use OAZE branding and certification references, and only while certification is valid.
Authorised use includes:
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Display of official OAZE certification badges
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Accurate textual references to OAZE certification
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Use in approved on-site, online and marketing communications
All use must:
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Reflect current certification status
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Remain factual and non-exaggerated
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Comply with OAZE Brand Guidelines and instructions
Public Claims & Language Rules
All public references to OAZE must:
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Accurately describe the scope and status of certification
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Avoid absolute, outcome-based or superiority claims
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Avoid health, wellbeing or behavioural guarantees
Phrases implying rankings, guarantees, enforcement or endorsement beyond certification intent are strictly prohibited.
Prohibited Use (Zero Tolerance)
The following is strictly prohibited:
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Use of OAZE branding or certification language by non-certified entities
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False or implied claims of certification, endorsement or affiliation
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Imitation, alteration or recreation of certification marks
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Continued use after certification expiry, suspension or withdrawal
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Any misleading, deceptive or commercially exploitative use of OAZE authority
Change, Drift & Re-certification Context
OAZE certification is not a permanent right. Significant changes in ownership, concept, scale, policies or digital practices may affect certification status and permitted brand use.
OAZE reserves the right to:
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Review ongoing alignment
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Restrict or suspend brand usage
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Require re-certification or reassessment
Monitoring & Enforcement
OAZE actively monitors use of its brand and certification.
In cases of suspected misuse, OAZE may:
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Require immediate correction or removal
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Suspend or withdraw certification
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Issue formal cease-and-desist notices
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Initiate legal proceedings where necessary
Legal Consequences
Unauthorised use, imitation or misrepresentation of OAZE branding or certification constitutes infringement and unfair competition.
OAZE reserves the right to pursue all available legal remedies, including injunctive relief, damages and recovery of legal costs.
Applications & Participation
Submitting an application for certification does not guarantee acceptance. OAZE reserves the right to accept or decline applications at its discretion and to modify certification criteria over time.
Participation in the OAZE movement does not imply endorsement of all views, practices or interpretations expressed by individual members or locations.
Updates to This Policy
OAZE may update this Policy to reflect brand evolution, certification standards or regulatory requirements. Continued use of OAZE branding constitutes acceptance of the most recent version.
Contact & Reporting Misuse
For permissions, questions or to report suspected misuse, please contact:
